— Blog · topic

Work

Building things and getting them out: engineering, stores, naming, users, money. What two people learn running a studio.

3 notes

2026

(03)
Where do users come fromAn indie developer was billed for 56 installs and 33 were bots; we have eight apps and the same question, so here is what we do instead of buying installs.#growth #ads Why we can't put 'Rubik's' in a cube app's nameRubik's Cube is a registered trademark and both app stores forbid other people's marks in app names, so our cube app is called Cube at a Glance.#naming #trademark Why we took React and Babel out of our home pageWhy a one-page studio site was shipping 4.2 MB of JavaScript, and what it ships now.#performance #static-site

subscribe /en/blog/feed.xml